Safe Harbor Animal Sanctuary & Hospital, a no-kill facility that rescues and aids homeless animals in need, and Greenwise Bankcard, LLC, have entered into a cause-related marketing partnership that will enable the nonprofit to reach potential donor audiences at the point-of-sale of businesses that choose to affiliate with its mission.
Greenwise (http://www.greenwisebankcard.com/donation-solution) will install credit card terminals equipped with its Donate Wise Now® feature at retail outlets that have selected Safe Harbor (http://www.safeharborrescue.com) as its charity of choice.
Customers at those businesses who pay for purchases with a credit or debit card will now be prompted to consider making a donation to help animals in need. Contribution amounts are most often $1, $3, or $5, while some choose to round their transaction up to the nearest dollar.
“The strategic alliance we’ve formed with Safe Harbor will make it possible for this wonderful organization to reach new audiences and generate additional income,” said Robert DiMattina, the president of Greenwise and one of the developers of the Donate Wise Now program. “It is also a simple way for companies and individuals to support nonprofits doing work they believe in.”
Safe Harbor joins the Make-A-Wish Foundation® of Southern Florida, National Wildlife Federation, Andy Roddick Foundation, AmberWatch Foundation, National Childhood Obesity Foundation, American Heart Association, Kids in Distress, Haitian Heritage Museum, Child Rescue Network, and Dress for Success Miami, among others, who have implemented the Donate Wise Now program.
To learn more about this creative fundraising approach and its positive impact, connect with Greenwise Bankcard at (877) 686-8720 or http://www.greenwisebankcard.com.
